The article analyses the process by which the space of selected suburban housing estates acquires a social meaning. This process is an effect of the interaction of two forces: the developers’ discourse affecting the new inhabitants and the actual spatial practice of the latter that develops in the course of their residence. The author has analysed the content of advertising and information material concerning new suburban housing estates, and researched how the key themes of the developers’ discourse are reconstructed in the everyday spatial practices of the inhabitants. The analysis shows that the social ideal of living in the suburbs differs from the vision presented by the developers’ discourse and the practice of such residence depends on different social and spatial resources available in a given area.
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